I also didn't like it, the title calls him a physicist and in the article it says mathematician, they did an experiment with 500 samples and got how many 9s, the presumption that Newton was the greatest scientist (von Neumann?), the comparison between such theoretical luminaries and someone who did a numerical optimisation of someone else's theoretical work, ... it reminds me of A Beautiful Mind, where the real accomplishments are obscured (and here greatly exaggerated) purely to tell a story to lay-people. More attention to the facts please, less attention to the sandwich.