"It’s called surveillance capitalism and it’s certainly not about giving you a great user experience, it’s about making money"
Well... it also happens to create a better (if not great) user experience along the way. I definitely prefer targeted advertisements to random ones. And I have relied on Google's ability to suggest things to me based on a complex context many times.
Simple things, like giving me directions when I ask about a place, letting me see show times around me when I search for a movie, showing me the menu when I search for a restaurant etc.
Do they use all the data they collect about me? Sure as hell they do. But their effort at being more accurate in their predictions also results in me having a more fluid and intuitive experience with their services.
I don't like their monopolistic ambition and I don't like the way they have treated their customers and clients on many occasions. But there is no comparable user experience to switch to and I am not even sure such experience can be created without having another Google.
Well... it also happens to create a better (if not great) user experience along the way. I definitely prefer targeted advertisements to random ones. And I have relied on Google's ability to suggest things to me based on a complex context many times.
Simple things, like giving me directions when I ask about a place, letting me see show times around me when I search for a movie, showing me the menu when I search for a restaurant etc.
Do they use all the data they collect about me? Sure as hell they do. But their effort at being more accurate in their predictions also results in me having a more fluid and intuitive experience with their services.
I don't like their monopolistic ambition and I don't like the way they have treated their customers and clients on many occasions. But there is no comparable user experience to switch to and I am not even sure such experience can be created without having another Google.